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The blog

Legal marketing insights for firms that want to grow.

What we are seeing in search, ads, and AI answers for law firms, written for the owner or managing partner responsible for where the next case comes from.

  • January 21, 2013

    Can Pinterest Have a Positive Effect on a Site’s SEO?

    Pinterest can indeed have a positive effect on a site’s SEO. Google is rapidly moving towards using social signals very heavily in search results. In the video below, Maile Ohye of Google…

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  • January 21, 2013

    How are brands using Instagram to connect with fans?

    Answer by Brent Baltzer: Here’s some ways: use relevant existing hashtags (geographic/psychographic targeting) comment on other photos with hashtags relevant to your biz create your own hashtags for your fans to use…

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  • January 2, 2013

    TERMS OF SERVICE CONTROVERSY CAUSES INSTAGRAM BACKLASH [INFOGRAPHIC]

    Check out this sweet infographic! From Heather Pinson’s blog “HeatherPins!”

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  • November 11, 2012

    Digital Marketing Roundup

    With all of the incredible free marketing content being published these days, it’s virtually impossible to keep up (though that doesn’t stop me from trying!) It’s easy to get in the habit…

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  • October 16, 2012

    Notice What You Notice (The Reticular Activating System)

    In my quest to become a more relaxed, organized and happy individual I have been reading and implementing David Allen’s personal productivity manual Getting Things Done. In chapter 3, Allen discusses the…

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  • October 9, 2012

    Great Blog Posts from the Last Few Years

    [View the story “The Best of My Old Starred Items from Google Reader” on Storify]

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  • September 24, 2012

    Habits: Getting Small Wins

    Charles Duhigg, in his book “The Power of Habit” talks about how small wins lead to big wins; it’s all about getting in the habit of winning. He uses the example of…

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