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Through a quick pivot table, PPC Managers can set their frequency capping with confidence.
A great tutorial on making a quick pivot table to help you set display frequency capping based on the data. From PPC Hero.
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Written by
Brent Baltzer is the founder of Baltzer Marketing, a marketing agency for law firms. He writes about how firms can generate more business, make smarter marketing decisions, and turn their marketing into measurable growth. More about Brent
The Law Firm Marketing Memo
We read the legal marketing coverage so you do not have to, then send the few things worth your time and what each one means for your firm.
We will look at your market and which work would produce cases first.
